Blog tasks: Daily Mirror case study

Language


1) Write the definition of the following key language for newspaper front pages (you may want to add an example for each from our Daily Mirror CSP):

Masthead:the top of a mast
Pug:promote exciting news or promotions
Splash Head:The lead story on the front cover
Slogan:a catchy phrase
Dateline:what time it was released 
Kicker:start story off
Byline:a line at the beginning of a news story, magazine article, or book
Stand first: similar to kicker 

2)How much does a copy of the Daily Mirror cost? (Note: the current cost is different to the CSP edition - I recommend learning both).
currency it cost 90 pence because of the decline of news paper but back in 1990 it cost 1-2 pound
3) What are the main stories on the CSP edition of the Daily Mirror (see above)? Make sure you learn the headline and what the stories are about.
the daily mirror writes for the working class 
4) Why is the choice of news stories on the Mirror CSP front page typical of a tabloid newspaper?

5) What is the balance on the Daily Mirror front page between images, headlines and text?


Audience

1) What is the Daily Mirror's audience? List the key statistics here.

2) Why do the Mirror stories on the CSP pages appeal to the Daily Mirror audience?

3) Why might a reader enjoy the Daily Mirror? Use Blumler & Katz Uses and Gratifications theory to add detail to your answer.

4) Why are print newspapers generally read by older audiences?

5) How is the 'Amazon no-till shops' story constructed to appeal to Daily Mirror readers? 

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